Robotperson. Online braindump, sandpit and soapbox of Brighton based information architect, Rob Pearson. From the internet and technology to trainers and action figures, Robotperson is the place for the modern urban android to get their quick fix of geek-related.
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October 8th, 2007
To reach the essence of things, all non-essential elements must be eliminated
This is a lesson that most web content publishers would benefit from. Interestingly, it had never occurred to me before that the word ‘essential’ is rooted in the idea of ‘essence’.
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